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In an industry where innovation is both an opportunity and a threat, technology companies have to plan for the long-term and be ready to change on a dime. But how? Whether you lead a software, hardware, semiconductor, services, storage, components or peripherals business, our cross-sector expertise and global insights can help you plan for and sustain success. 

What We Do

We have worked with clients in computer software and hardware, semiconductor, IT services, storage, components and peripherals sectors. Our clients include eight of the ten largest technology conglomerates, three of the five leading software manufacturers and many key participants in the semiconductor industry. Our experience extends across the globe.

B+ works with companies in all stages of industry and life cycles. We help:

  • Market leaders think through how acquisitions, adjacency moves, refined customer segmentation, improved sales force effectiveness, optimized channel partner networks, streamlined R&D processes, strategic sourcing and cost reduction efforts can help them maintain, or even increase, their advantage.

  • Companies that have hit a speed bump find defensible niches, overhaul their cost structure, and think through and execute potential changes in capital structure.

  • Software companies identify avenues for growth that will propel them into the ranks of top performers.

  • Hardware companies pursue the many opportunities inherent in edge computing, AI, the Internet of Things and other rapidly evolving technologies.

  • Semiconductor manufacturers optimize their strategies and operations to provide the cutting-edge  capabilities critical to mobile, cloud computing, autonomous driving, 5G deployment and much more.

  • Emerging players continue their trajectory by helping them to scale their organizations and processes to the increased complexity of their market participation.

  • CTOs, CIOs, financial sponsors and companies of all sizes and in all sectors understand the full potential of cloud computing to transform how work gets done. 

  • Companies across many industries leverage the continually expanding capabilities of the Internet of Things. 

  • Private equity portfolio companies align strategic imperatives with their new owners, develop and implement plans to improve operational performance.

  • Technology and telecom vendors, service providers and large organizations, as well as private equity investors, to address a wide range of cybersecurity issues, ranging from enhanced resilience to attacks to go-to-market and investment strategies and opportunities.  


B+ works with leading technology companies to build strategic plans that address the industry's challenges, such as how technical and business model innovations shape the growth of a company's core business; the ways in which cloud computing will impact the business; and whether a company should consider entry into the services profit pools of the industry and if so, how.

Sector Expertise
Cloud Computing
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Technology companies face daunting and sometimes contradictory challenges. On one hand, new markets and competitors continue to emerge, driven by innovation around seven general themes:

  • IT architecture shifts

  • Emergence of new computing and communication platforms

  • Pure technical innovation

  • New business models

  • Emergence of new ways to communicate

  • "Accessory" opportunities created in the wake of platform success

  • New applications generated by business processes


On the other hand, while change is constant, the themes in technology are perennial. In general, the new supplements rather than supplants the old, resulting in an increasingly complex landscape.

In parallel to this continued innovation, many "older" swaths of the high-tech industry are maturing, following the same classic patterns seen in other industries:

  • Increasing competitor concentration

  • More incremental product innovation

  • Increasing customer segment specialization

  • Globalization

  • Migration to lower-cost channels

  • (De)regulation

  • Architectural, platform, format and business model shifts

  • Growing role of private equity firms in restructuring industry sectors facing growth challenges

Consulting Services
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